Program Overview

The Industrial Design Undergraduate Program is structured around a user-centered design approach and supported by studio based project work. Students experience the design process holistically, beginning with problem definition and research, followed by concept development, sketching and modeling, digital visualization, and prototyping.

Within the program, projects range from small scale products (e.g., a computer mouse) to more complex and large scale design challenges (e.g., yacht design), enabling students to develop solutions tailored to diverse users, contexts, and production scenarios.

By utilizing up to date digital design tools and modeling software, the program aims to equip students with technical competencies aligned with industry expectations, facilitating a smooth transition to professional practice after graduation.

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