The Public Relations and Publicity Program adopts a contemporary and industry-oriented educational approach that integrates theoretical knowledge with practical skills in the field of communication. Designed in line with the expectations of prospective students and stakeholders, the program aims to develop strategic thinking, critical analysis, and professional practice competencies.
It is aimed at students to acquire knowledge about the theoretical infrastructure as well as to acquire professional skills. For this reason, in areas such as psychology, sociology, law, economics that are necessary for the Faculty of Communication, besides basic courses such as Introduction to Public Relations, Institutional Public Relations, Brand Management, Crisis Management, Media Planning, Advertising Campaigns and Lobbying, interdisciplinary Course schedule is followed.
