İAÜ PR Atölye was established in the 2016–2017 academic year under the supervision of Assoc. Prof. Dr. Deniz Akbulut, Head of the Department of Public Relations and Publicity. The aim of establishing the workshop is to provide department students with the opportunity to integrate the theoretical knowledge they acquire in courses with practical application, and to increase the preference rate of Istanbul Aydın University graduates by the industry. In addition, the workshop aims to carry out strategic public relations practices with faculty members and students, and to contribute to strengthening cooperation between department students and real and legal entities operating in the public relations sector.
İAÜ PR Atölye consists of five departments: Event Coordination, Social Media Coordination, Copywriting Coordination, Creative Coordination, and the PR Atölye Magazine Team. Each department is led by student coordinators, while two Workshop Coordinators are responsible for the overall management of the workshop. Workshop members actively work in the workshop office located on the -4th floor of Block R. News, articles, and interviews are regularly published by students on the workshop’s website and blog. In addition, events, announcements, and up-to-date sector-related news are shared through social media accounts. Students from the 1st, 2nd, 3rd, and 4th years voluntarily take part in these activities.
In order to bring department students together with industry professionals, İAÜ PR Atölye organizes a series of events titled “Public Relations and Publicity Students Meet the Industry”, and also hosts various sector professionals through workshops and in-class activities.
İAÜ PR Atölye has also carried out “Mesleğimin Farkında Ol” (Be Aware of My Profession), Turkey’s first professional awareness project implemented by students. Through the blog and social media accounts they manage, students addressed the public with the slogan “Mesleğimin Farkında Ol.”
Through the projects they have conducted, our students have achieved significant success: second place in the 28th Young Communicators Competition organized by the Aydın Doğan Foundation; first place three consecutive times in the İDA Academy Awards in 2020, 2022, and 2024; and second place for two consecutive years in 2023 and 2024 in the Young Communicators Category of the Golden Compass (Altın Pusula) Turkey Public Relations Awards.
You can follow the current activities of İAÜ PR Atölye through the interactive communication channels below: